TREND's MLS is Going Mobile - Soon!
Ever drive by a home and want immediate information about the price? About bedrooms or baths? Soon, you can search for this information directly from your mobile device, whenever you want and wherever you are - using TREND Mobile. (From TRENDLink, Volume 14, Issue 3, Fall 2009)
News Document ID #2569
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Mind Your Manners When You Post On-line
Social media is a complex topic, so we'll explore it in a series of articles. In this story, we'll take a more detailed look at proper etiquette when using these sites. (From TRENDLink, Volume 14, Issue 3, Fall 2009)
News Document ID #2568
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Emphasize the "Green" of Your Listings Using the MLS
When home buyers are sizing up potential new digs, their checklist of "must haves" are moving from luxury items like hot tubs and theater rooms to more eco-friendly and "green" items, such as energy efficient appliances, solar heating and on-demand water heaters. Take advantage of the number of ways TREND lets you highlight the green features of your property.
News Document ID #2543
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Request Appointment Showings Through MLS Blue
There has been tremendous growth in members' use of vendors or internal software to manage the setting and confirmation of listing appointments and TREND plans to add more efficiency to the process.
News Document ID #2563
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Being Informed is the Best Option With Listing Syndication
Although it might seem like a no-brainer that broader exposure is the best option when syndicating your listings, it's also important to be informed when making decisions about the sites where your listings appear.
News Document ID #2544
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Rosenthal Finds Himself in the Market for Love on 'The Bachelorette'
Reid Rosenthal is used to selling prime real estate. But the agent from Prudential, Fox and Roach in Rittenhouse Square, PA, recently put himself on the market in an attempt to find love on ABC's reality TV show, "The Bachelorette." While the 30-year-old Rosenthal called the show a "positive experience," the fame has been a bit overwhelming. He is recognized wherever he goes, and, best of all, business is booming.
News Document ID #2464
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Creating the Right Curb Appeal
You're ready to put a property on the market. Inside, it is beautifully decorated and sparkling clean. That bit of peeling paint on the porch and the bald spots in the flower beds won't bother prospective buyers, right? Maybe not.
News Document ID #2452
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TREND Surveys Members on Smartphones
Imagine you're out with a client on an appointment and they unexpectedly ask you about a property they've seen. You're miles from the office and without the answers they want. Soon you can access listing information using your mobile device.
News Document ID #2327
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Disclosure of Short Sales Is Now Mandatory
As a result of the current market conditions as well as providing the most accurate listing information, the disclosure of short sales is mandatory, effective July 3, 2009, when listing information is entered in MLS Blue.
News Document ID #2409
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TREND Conducts Random Audits on MLS Listings
TREND is committed to maintaining a reliable database that allows you and other members to better serve clients in the preparation of appraisals, analyses and other valuations of properties in MLS Blue.
News Document ID #2281
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TREND and You: Building a Partnership for Your Business Success
TREND wants to foster a relationship with our members; one where we work closely together with you as a partner in your business. That's why we focus on listening to you and your needs. (from TRENDLINK, Volume 14, Issue 1, Spring 2009)
News Document ID #2266
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Real Tales: This is Who "You" Are
TREND defines itself by who you, our community members are: your personality, opinions and interest. So to find out more about your demographics, TREND conducted a non-scientific, for-entertainment-only survey. (from TRENDLINK, Volume 14, Issue 1, Spring 2009)
News Document ID #2265
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Three Honored as State REALTORS® of the Year
The following individuals have been honored by each of their state associations as being their respective REALTOR® of the Year for 2008. (from TRENDLINK, Volume 14, Issue 1, Spring 2009)
News Document ID #2264
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Customize your CMA and Flyer Reports
MLS Blue gives you the opportunity to brand your CMA and Flyers to match your company image. You can customize colors, font types and font sizes on your cover page. Or you can select the Multiple-Photo template for a more visually powerful presentation. Save these templates to use over and over again.
News Document ID #2215
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Listing Syndication: 101
Some would say listing syndication is the word du jour, or the real estate advertising pièce de résistance. But like listening to a word spoken in a different language, it is not completely understood, and can instill a sense of confusion.
News Document ID #793
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Economic Update: November 2008
With the passing of the current election, the current credit crunch and the subsequent bailout plan approved by Congress, many are wondering about the current state of the economy. What can real estate agents expect over the coming months?
News Document ID #792
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Get the Picture!
Taking property photos that will capture buyers' attention, (from TRENDLINK, Volume 13, Issue 3, Fall 2008)
News Document ID #781
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The Exchange of MLS Information
Sharing listings with neighboring MLSs enables TREND members to use one system when conducting business. (from TRENDLINK, Volume 13, Issue 2, Summer 2008)
News Document ID #771
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Reaching Out to New Geographic Areas
TREND visits Ocean County members on their own turf. Local training is convenient, signifies start of cooperation. (from TRENDLINK, Volume 13, Issue 2, Summer 2008)
News Document ID #769
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Members Feel Effects of OMD
Belonging to multiple MLSs produces duplicate fees, duplicate effort, last productivity and lost opportunity. (from TRENDLINK, Volume 13, Spring 2008)
News Document ID #752
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On-line Classes are a New Option for TREND Members
Taking classes on-line is becoming a popular way for people in today's interactive and technology-driven society to further their education without interrupting their busy schedules. (from TRENDLINK, Volume 13, Spring 2008)
News Document ID #750
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TREND Signs Cooperative Agreement with MRIS for RETS database
The two MLSs will combine listings into a single database, which will utilize the Real Estate Transaction Standard, known as RETS. The platform will initially be used to support TREND's Internet Data Exchange (IDX) feeds and broker office downloads.
News Document ID #741
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Members Make Document Upload Part of Their Daily Routine
Within the first 45 days of its release, TREND members have realized how Document Upload can become the primary vehicle for easily sharing important listing information with other agents. Some, like Ed Hammond of RE/MAX Horizons Inc. have embraced this feature so much that they've made uploading these documents part of their daily routine.
News Document ID #740
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NAR Centennial
100 Years in Celebration of the American Dream
News Document ID #737
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Use Document Upload to Add Important Documents to Your Listings
If you repeatedly spend hours at the fax machine, in the post office or in meetings supplying copies of important documents for your listings with other agents, Document Upload in MLS Blue can help. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #719
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New Cropping Tool Makes Editing Easy
Don't like the way your images look on your listings? If you've got too much space around the property or the property is off-center, you can use the Image Wizard's new photo cropping tool to edit the images. This way, when they appear on your listings, they will be picture perfect. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #717
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TREND to Explore Providing MLS Sold Content to Brokers
For the last couple of years, TREND's Board of Directors has evaluated a policy change that would authorize brokers to begin utilizing MLS sold content on their websites. Earlier this year, it was felt the timing was right to move forward with this concept. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #730
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Work the Way You Want: Set Your Preferences
Supporting your business is TREND's job! MLS Blue has many tools to help you work more quickly, easily and efficiently. In order to work with speed and ease, you should learn how to use preferences to help you conduct your MLS business. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #729
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Hundreds Log in to Win!
Over 600 Play Giveaway Game at Triple Play. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #728
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Year in Review: MLS Blue Headlines 2007 for TREND
TREND's 12th year was an exciting one! TREND released MLS Blue, a technologically superior system designed to make your job easier. And, we continue to improve it. (from TRENDLINK, Volume 12, Winter 2007)
News Document ID #727
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Enhanced Member Directory Offers New Search Options
Do you need the phone number of an agent? Or want to send a quick e-mail? Member Directory allows you to search quickly by a variety of fields, so you can easily find contact information for active TREND members and their offices when you need it.
News Document ID #705
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Building Your Knowledge of Blue
Supporting your business is our job! MLS Blue has many new tools to help you work more quickly, easily and efficiently. (from TRENDLINK, Volume 12, Fall 2007)
News Document ID #711
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Internet Security is a Hot Topic
Protecting your personally identifiable information from unauthorized access is one of TREND's top priorities. (from TRENDLINK, Volume 12, Fall 2007)
News Document ID #710
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Leaving a Lasting Legacy
Retiring Johnson Won't Soon Be Forgotten; Phillips Promoted to CEO (from TRENDLINK, Volume 12, Summer 2007)
News Document ID #698
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Leaders See Johnson as Innovator
Those who know her and have worked with her, see Rita C. Johnson as a visionary, leader and innovator in the real estate industry. (from TRENDLINK, Volume 12, Summer 2007)
News Document ID #697
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Member Reaction to MLS Blue
Despite a learning curve, the system is a hit with TREND members who have turned "Absolutely Blue." (from TRENDLINK, Volume 12, Spring 2007)
News Document ID #680
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Image Wizard: Upload Listing Photos Quickly and Easily
Listing images play an important role in the marketing of real estate properties. Images can help grab the interest of potential buyers and other real estate professionals, capturing their attention long enough to read the details about a property. (from TRENDLINK, Volume 12, Spring 2007)
News Document ID #679
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Seven Easy Steps to Create a CMA
Comparative Market Analysis (CMA) reports are an important tool in presenting your pricing strategy for a seller's property or a buyer's purchase. Revised functionality in TREND's new MLS system, MLS Blue, makes creating a CMA report easier, quicker and adds more flexibility. (from TRENDLINK, Volume 12, Special Edition 2007)
News Document ID #666
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Easily Manage Client Relationships
TREND's new MLS system offers tools to help you more efficiently manage relationships and communications with your clients. MLS Blue also streamlines the steps for you to be able to save contact information, search criteria, results and other items that you create for your clients. (from TRENDLINK, Volume 11, Winter 2006)
News Document ID #655
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Communicate with Ease
Communicating with your clients is an important part of your business. MLS Blue has improved functionality that allows you to work more efficiently, so you can keep the lines of communication flowing and makes it easier to manage your messages. TRENDLINK, Volume 11, Winter 2006
News Document ID #654
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Board of Directors: 2007
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #647
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Goals for the New MLS
Release of System in 2007 Will Create a Consistent, Seamless and Contemporary On-line Experience and Offer Tools That Enhance Efficiency
News Document ID #651
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MLS Blue Streamlines Your Work
Search and Report are the most frequently used parts of TREND's MLS system. The new search and report meet many goals of the new MLS: creating a consistent, seamless and contemporary on-line experience; improving existing functionality; providing new functionality; and improving underlying technology. These parts of the new MLS allow you to work more efficiently, so you can get listing information quickly and focus more time on your clients.
News Document ID #650
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New Website Released to Many Rave Reviews
After training and educating hundreds of TREND members over the years, Rosemary Whitelock, TREND’s Account Executive Manager, knows a good thing when she sees it, and “Blue” was one of those things. “Blue” refers to the color scheme of
TREND’s new website, which was unveiled on April 20, 2006. The overwhelming reaction from members is that "Blue is Better."
News Document ID #642
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Putting a Price on E-mail
Much like mailing a letter at the post office, America Online and Yahoo - two of
the world’s largest e-mail providers - may soon recommend that companies, like
TREND, purchase the electronic equivalent of a postage stamp in order to send
e-mail. AOL and Yahoo have announced plans to implement a program that would
charge a fee in exchange for special delivery of e-mail.
News Document ID #641
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The Bulletin: April 2006 - Get to Know Blue
TREND's Internet Services (website, MLS, Public Records, and My Account) will
be offline from 11 PM Wednesday, April 19, 2006 to 3 AM Thursday, April 20,
2006 while we release TREND's re-designed and re-organized website.
News Document ID #615
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Changes Make Site Easier and Efficient
The launching of TREND's re-designed website,
www.trendmls.com is just the first phase of a multi-year project to provide
members with a consistent, seamless and contemporary online experience.
News Document ID #632
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Lost in Cyberspace
There a number of reasons why you or your clients might not be receiving e-mail
from your personal e-mail account, as well as those e-mails that are sent from
the MLS system on your behalf. Before you hit the panic button, take a moment to
investigate a few scenarios.
News Document ID #631
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Vision for the Future, Part Two
Technology Boom Affects TREND's Growth. This is the second part of the series of stories, entitled "Vision for the Future," about the evolution and growth of
TREND.
News Document ID #612
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What's New? TREND Wireless PE
Gain access anywhere, anytime with Wireless Pocket Edition. New software allows
you to search, store and view the most current MLS and contact information in
your handheld device.
News Document ID #611
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Board of Directors: 2006
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #597
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Construction On-line: Marketing Is the Final Step to a Successful Website
As Internet usage grows, an increasing number of real estate professionals are
investing their time and effort in the World Wide Web. This is the fourth and
final part in a series of stories, entitled “Construction Online,” about
building a successful website. In this story, TREND examines how real estate
professionals promote their websites to consumers.
News Document ID #579
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Prospecting Limits Now in Place
In an effort to better manage system resources that are needed to generate the
automatic prospect notices and to better manage the enormous volume of e-mail
notices that are generated every night, TREND implemented a 500-prospect limit
in the MLS system on April 20, 2005.
News Document ID #578
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Functionality a Hot Topic
A large number of members have contacted TREND’s Help Desk with questions or
concerns about the Customer E-mail Subscription feature.
News Document ID #576
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Construction Online: Home Sweet Homepage
As Internet usage grows, an increasing number of real estate professionals are investing their time and effort in the World Wide Web. This is the third in a series of stories, entitled “Construction Online,” about building a successful website. In this story, TREND examines how real estate professionals have attempted to make their websites more user friendly to consumers.)
News Document ID #558
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Board of Directors: 2005
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #548
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Construction Online: Content Keeps Consumers Coming Back
As Internet usage grows, an increasing number of real estate professionals are investing their time and effort in the World Wide Web. This is the second in a series of stories, entitled “Construction Online,” about building a successful website. In this story, TREND focuses on the content that real estate professionals have included when creating their sites.
News Document ID #541
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Construction Online: Setting Objectives Lays Solid Foundation for Site
As Internet usage grows, an increasing number of real estate professionals are investing their time and effort in the World Wide Web. This is the first in a series of stories, entitled "Construction Online," about building a successful website. In this story, TREND focuses on the objectives that real estate professionals have established for creating their sites.
News Document ID #526
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Search it All Using the Site Search
The Site Search on TREND’s website, www.trendmls.com, allows you to search the Help Desk and News documents as well as all other TREND website pages. What makes the Site Search more comprehensive than the individual Help Desk or News searches, is that the entire website is being searched all at once.
News Document ID #524
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Updates to Realty Records Continue to Be More Timely
One of the reasons why TREND developed its own public records system, Realty Records, was a long-term goal to provide a better product with more reliable data. By developing Realty Records in-house, TREND can provide and has provided better quality data with more timely updates for area real estate professionals. Just take a look at some of the most recent enhancements:
News Document ID #443
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Technology Becomes Critical Component of Success for REALTORS®
Technology has greatly influenced the dynamics of real estate sales, increasing the speed at which people and information move. Dave Staley of EXIT First Realty, Dover, DE and John Wuertz from Coldwell Banker Elite, Mount Laurel, NJ readily admit that a critical component of their success has been their willingness to embrace technology to meet the needs of their customers.
News Document ID #440
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E-mail Etiquette: Do You Communicate in a Responsible Manner?
As the use of e-mail has grown in recent years, so too has the need to use it responsibly. If you send out unsolicited e-mails, clients may get the impression that you are spamming them and take their business elsewhere. Experts remind e-mail users to mind their manners for e-mail etiquette, commonly coined Netiquette.
News Document ID #439
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Realty Records Released
After more than a year in the making, TREND successfully released its new public records system, Realty Records, on January 4, 2004. Realty Records provides data on the primary 13 counties in TREND’s Primary Service Area.
News Document ID #405
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Laptop is Just Grand for Hallman
Christine Hallman had played the TRENDs in Technology Giveaway Game last year at the REALTORS® Triple Play Convention and Trade Expo in Atlantic City, NJ and walked away
empty-handed. Not this time.
News Document ID #384
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All, Any, Exact – Buttons Refine Searching
When searching for News or Help documents on the website, you can choose the Keyword or Document ID search. What you may not realize is that there are three additional options to use for this type of search that can greatly alter the results.
News Document ID #404
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Virus Protection Software
During the last several years, viruses have become increasingly more
sophisticated. At the same time, the Internet’s ever growing popularity and
the increased use of computer networks has enabled viruses to spread more
quickly. Check out this comparison of virus software that is tough on viruses but easy on users.
News Document ID #403
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Board of Directors: 2004
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #379
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LAPTOP: Your next computer?
The most highly evolved species of computer, the notebook personal computer, or laptop, allows you to work without actually being tied to your office. Laptops are considered to be an alternative to buying a desktop model.
News Document ID #360
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Is the "Third Time a Charm?"
Two years ago, Elaine Funk scratched off her game piece and won a business notebook laptop computer. A year ago, Marianne Miller’s name was drawn as a laptop winner from thousands of entries. This year, it could be you!
News Document ID #354
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Find Old Stories on the News Search
Looking for a copy of the TRENDLINK article on purchasing a PDA, but you
don’t have your copy of our newsletter? Now you can find it and other news
stories like it, on the News Search page of the Member Area of our website.
News Document ID #353
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Agents Get First Look at New Listing Load
Kathlene L. Hanick, the director of relocation and business development for Century 21 Advantage Gold’s Relocation Center in West Chester, Pa. oversees a staff of office administrators who enter listings into TREND’s MLS system. When she heard that Listing Load was being changed, she decided to attend a training class so she could be well prepared.
News Document ID #304
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E-Billing Service Unveiled
Electronic billing is a more convenient and secure way for members to receive, view, print and pay their MLS Subscription Fee bills.
News Document ID #262
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Update Your My Profile
Starting July 2003, you can access and change all of the membership information TREND has on file for you through a new “My Profile” page, right online as needed, without a form, from the comfort of your home or office.
News Document ID #265
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WANTED: The Perfect Printer
So you want to buy a printer? Well, the good news is that you have never had so many high-quality, low-cost choices to pick from. The bad news is that you have never had so many high-quality, low-cost choices to pick from. So many in fact, that you will have to do some homework to find the one that’s right for you.
News Document ID #248
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The New www.trendmls.com
TREND's new website provides a comprehensive Internet experience. Growth and evolution are key factors in a successful business. Websites that were born out of basic needs have now grown to require new technologies. TREND too is taking this next step in the logical evolution of our Internet presence.
News Document ID #172
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Basic is Sometimes a Better PC
Nowadays it seems that newer, faster, better computers come along almost daily. They’re flashy, shiny and very enticing. But you don’t have to buy a Cadillac when a Ford will get you there and back just fine.
News Document ID #173
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No Mistake, it's This Miller
When Marianne Miller heard she was the grand prize winner in the TRENDs in Technology Giveaway Game, she couldn’t believe her ears. Find out about all the winners in the 2002 Giveaway Game.
News Document ID #176
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Board of Directors: 2003
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #294
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PDA Glossary
Understand the lingo of the world of PDAs by using this list of industry definitions.
News Document ID #237
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Organize Your Life in Your Palm
The Personal Digital Assistant, or PDA, seems to be showing up in everyone’s hands. PDAs have the ability to store and retrieve thousands of phone numbers, appointments, notes and now also MLS information. Find out what types are available and what is right for you.
News Document ID #236
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Virus Alert
Three computer viruses have recently appeared in many Inboxes: “Klez.H,” “Frethem” and “Bugbear.” Here is some basic information about how to detect these dangerous emails.
News Document ID #234
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Digital Dilemmas: DSL
Do you need speed in the Internet superhighway? Viewing today’s websites over dial-up Internet access is like being stuck in rush-hour traffic. Multiple digital images and large files can leave agents stranded in the slow lane, and fast affordable access to the Internet seems like a pipe dream. Enter DSL, the ticket to the fast lane.
News Document ID #280
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The PC @ 20 Years Old
The personal computer (PC) has revolutionized business and personal activities – life as we know it. Its development has been a convergence of three critical elements: thought, hardware and software. The PC turned 20 years old in 2001. Reflecting on its short life shows us that has come a long way, but has much further yet to go.
News Document ID #287
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TRENDs in Technology Winners List!
Elaine Funk and Kitty Jurciukonis were just two of the winners in the first ever TRENDs in Technology Giveaway Game. Find out about them and all the winners in the 2001 game.
News Document ID #289
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Board of Directors: 2002
Our Board of Directors, known in the MLS community for its diversity, is composed of various brokers, owners, and agents throughout our region. The Board promotes cooperation within the entire real estate community and advances TREND's goal to unite REALTORS®, keep MLS costs low, and provide superior MLS services.
News Document ID #295
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Why Move to the Internet with MLSWeb?
Throughout the transition to MLSWeb, our Internet-based MLS, TREND has been asked many times: "Why are you going from a proprietary MLS system like Stellar and Maestro, to an Internet system?" There are several reasons for this change, but the easiest way to say it is - the Web is the wave of the future. The Web is where it's at.
News Document ID #342
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WyldFyre Puts Listings at Your Fingertips
There was a time when Tom Burns needed his listings with him, but found himself miles from his office. They weren't available to him because he couldn’t pack up the company database and bring it along. That all changed in May when Tom, the broker for Burns and Ellis Realtors® in Dover, Delaware, decided to invest in the WyldFyre Listings program.
News Document ID #345
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Add/Change Conversion is Complete
This is an exciting time for real estate. All 18,000 TREND members in Delaware, New Jersey and Pennsylvania now use an Internet-based MLS for all their searching, adding and changing of listings.
News Document ID #346
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MLSWeb 3.0 : New and Improved Features
MLSWeb is the region's first Internet-based MLS system available to TREND members. TREND has taken your suggestions and recommendations for improving it, and has implemented them in Version 3.0. This new version improves your MLS access with increased speed, new report options and an improved e-mail feature. Read below to see the latest screens and discover the benefits of MLSWeb Version 3.0.
News Document ID #347
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5 Star Showcase
The neighboring Associations in New Jersey and Pennsylvania, united through TREND, have re-energized the 5 STAR SHOWCASE into a professional education and technology conference and state of the art trade expo for the REALTORS® of the new millennium.
News Document ID #340
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Creating an Internet-based MLS
We believe it is our duty to help REALTORS® discover the technology of the new millennium and use it to their advantage. Below is an account of
TREND's journey toward MLSWeb.
News Document ID #364
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TREND Launches New Marketing Campaign
By working toward MLSWeb, TREND is taking a logical step in the evolution of multiple listing services. This transition towards a fully Internet-based MLS signifies not only a change in MLS systems, but a new way of doing business. We are also taking the next step in the evolution of the image of TREND. Introducing our new slogan "Real Estate on the Internet Starts Here!"
News Document ID #366
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TREND Becomes a Computer-Only MLS
People have been talking about it for a long time, the paperless MLS. Some predicted it would happen after MLSs started using computers for data distribution in the late 1970s. But MLS books continued to be published after the computer-based MLS became the real estate business standard. Not anymore.
News Document ID #425
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High-Speed Internet Access
With MLSWeb coming, brokers and offices should be looking at high-speed Internet access. Here are the basics on three options.
News Document ID #423
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The Year in Review - 1999
Our fourth year seemed to fly by, marked by growth and progress, making 1999 another outstanding year. As each new year begins, we like to reflect on accomplishments of the past year.
News Document ID #510
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TREND and GNJMLS Announce Merger!
The spirit of cooperation and regionalization is again connecting the real estate community, making buying and selling real estate easier for real estate professionals and consumers. Effective January 1, 2000, TREND and GNJMLS (Greater New Jersey Multiple Listing Service), the regional MLS for South Jersey, have merged.
News Document ID #511
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